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.At the beginning of his gubernatorial campaign in the spring of1992, Ken Eikenberry was considered the runaway favorite to win thegovernor's race.Eikenberry held large, seeming insurmountable leadsover all other candidates.He had been re-elected as attorney generalthree times by wide margins, had previously held political office in thestate legislature, and had headed the Washington State Republicanparty in the '70s.He was the only candidate with statewide name rec-ognition.Five years before his gubernatorial run, Eikenberry siphoned over$100 million of public money into the attorney general's office, so hecould institute lawsuits that would bolster his career  even thoughthey were not in the public interest.This was ostensibly done to fur-ther his campaign for governor.He increased spending at five times therate of inflation.It appears that he hired over three times the numberof personnel needed in an attorney general's office for a state that sizein order to build an in-house campaign team.His overall budget of $52million per year was over two and a half times that of attorneys generalbudgets for similarly sized states.In order to get free publicity, Eikenberry filed hundreds of apparentlybaseless civil lawsuits against Washington State businesses and compa-nies across the nation, including Proctor and Gamble here in Ohio.But in late 1991, the bully finally picked on the wrong guy.Eikenberry filed a false and frivolous lawsuit against our LindenwoldFine Jewelers division, a national jewelry retailer of both fine jewelryand high-quality synthetic gem jewelry.Eikenberry's main target in thesuit was an advertisement for cubic zirconia diamond simulant jewelry,No-Hunger Bread: A True FDA Horror Story 561called "CZ" jewelry.It appears Eikenberry had special plans for thisparticular lawsuit.It appears he was going to team up with TV reporterHerb Weisbaum of KIRO-TV, a CBS affiliate in Seattle, Washington.Theplan was to blow this petty civil suit out of proportion, to get a nationalnews story, to launch his gubernatorial campaign.Weisbaum did run apreliminary story in December, 1991, which contained certain falsitiesin order to preview the "big story." This report got national coverage onthe "CBS This Morning" show.However, unknown to Eikenberry, Lindenwold was only one of13 divisions of The Suarez Corporation, now Suarez CorporationIndustries.He did not know we were a widely diversified marketingand communications company.Unfortunately for Eikenberry, one ofthe other divisions was Campaign Services, one of the best and mostadvanced political service bureaus in the nation.Also unknown toEikenberry was the fact the owner and president of Suarez CorporationIndustries, yours truly, is highly regarding as one of the leading market-ing experts in the nation.An investigation of Eikenberry by Suarez Corporation Industriesrevealed his pattern of self-serving and special-interest-serving actions.It was determined by Suarez Corporation Industries investigators thatEikenberry was perhaps one of the worst and most destructive politi-cians in the country.He was about to ascend to a state governorship,which influences national politics and is considered the next step to thepresidency.At this point, we decided that it was in the public interestto take action to defeat Eikenberry on behalf of businesses across thenation and the 100,000 customers the company had in Washington.A well-designed political strategy was developed in early 1992, uti-lizing the company's high-tech political expertise.The strategy calledfor crippling Eikenberry's fund-raising campaign with an initial attackin May, 1992, and then finishing him off in the Republican primarywith a second attack, just before the elections in the fall of 1992.Thestrategic campaign against Eikenberry called for well-targeted, effectivepolitical ads using the media of television, radio, newspapers, direct-mail, and telemarketing.The campaign against Eikenberry worked beyond expectations.The May 1992 attack severely damaged Eikenberry's fund-raising,to the point where after the attack, his opponents were raising $5for every $1 Eikenberry raised.The initial attack also drastically cutEikenberry's lead in the polls, which had been as much as two to one562 Natural Cures "They" Don't Want You to Know Aboutover his nearest opponent.Eikenberry's lead continued to drop through-out the summer.After the second attack in August of 1992, Eikenberry fell to secondin the Republican primary race behind Sid Morrison, a member of theU.S.House of Representatives from east Washington.Eikenberry wouldhave lost the Republican primary in September, had it not been for an11th-hour near miracle.A week before the primary, the National RifleAssociation, which had a vendetta against front-runner Morrison forvoting in favor of the Brady Bill, ran nearly a million dollar's worth oftelevision advertising slamming Morrison and promoting Eikenberry.Eikenberry barely squeaked out a primary victory with less than onepercent of the vote.In a vindictive retaliation for the Suarez campaign against him,Eikenberry filed another frivolous civil suit against the corporationduring the summer of 1992.As part of the proceedings, Eikenberryobtained over 100,000 names and addresses of Lindenwold custom-ers in the State of Washington, and mailed a letter to many, perhapsall, of these customers denouncing Lindenwold and telling the cus-tomers that he was going to stop Lindenwold from doing business inWashington.The letter backfired.Eikenberry found that Lindenwold's customers were highly satisfiedand that the company was offering them the highest-quality jewelry atthe best prices in the nation.Eikenberry's letter resulted in a barrage ofangry responses from Lindenwold customers, rebuking Eikenberry forhis unwanted interference and unjust attack on a reputable company.Most customers were angered because they were looking forward todoing much of their Christmas shopping from Lindenwold's catalog,and Eikenberry's actions threatened a major inconvenience.This lettercost Eikenberry an additional substantial number of votes.On November 3, 1992, Eikenberry was defeated in the general elec-tion by Mike Lowry, a candidate who had never held a state office, by53% to 47%.But the problems were not yet over for Weisbaum and CBS.SuarezCorporation Industries filed a lawsuit against Weisbaum and CBS forbroadcasting a malicious reckless and false story that defamed us.Thelawsuit sought $25 million in damages.Again, counter-offensive tactics are not going to help you if you havedone something truly wrong.They were successful for us because inthese unjust regulatory actions, we were innocent of any wrongdoing.No-Hunger Bread: A True FDA Horror Story 563As a result of the effective counter-offensives that we carried outagainst federal regulatory corruption, we have not had one case ofunjust regulatory action on the federal level since 1985.At the state level, all direct-marketing businesses are harassed bythe criminal element in the state attorneys general offices numeroustimes per year.Ever since our successful counteroffensive against theunscrupulous attorney general, Ken Eikenberry, we have not had oneincident of unjust regulatory action from any state attorney general.This is an edited excerpt from the book 7 Steps to Freedom II byBenjamin D.Suarez.To read the rest of the story please purchase thebook by contacting the Suarez Corporation at: www.suarez.com.For the "No-Hunger Bread" type recipe, go to www.naturalcures.com [ Pobierz całość w formacie PDF ]